dana ate oatmeal!

dana ate oatmeal! is a California-based stationery brand known for its cozy, story-based illustrations. Each piece is inspired by life's quiet moments and is perfect for decorating journals and letters to document everyday moments.

What inspired you to create your brand and products?
My mom always journaled and drew with me, especially when we went on road trips! That was the start of it all. As I was going through nursing school in a new city, I wanted to document all the stories and then found drawing as a way to cope with the big emotions that came with working in healthcare. dana ate oatmeal! was created, and now I continue to create based on the ups and downs of every day events and commonly involve my dachshund, Bumi.